Adesa Media
|Digital Strategist
Lagos, Lagos State, Nigeria
Summary
Led strategic digital campaigns and content initiatives, driving brand activations, managing ad performance, and coordinating lead generation activities for key clients.
Highlights
Led comprehensive campaign planning, strategy, and production for multiple brand activations and shoots, ensuring seamless execution and strategic alignment.
Directed social media audits and developed data-driven content strategies that significantly boosted brand visibility and engagement for various campaigns.
Managed digital ad placements and rigorously monitored campaign performance, optimizing strategies to enhance reach and ROI.
Coordinated successful lead generation activities through strategic event participation and follow-ups, expanding client pipelines.
Served as Project Manager for major brand activations, including direct oversight for Leadway, ensuring on-site execution and coordination for successful outcomes and maintaining project timelines.